Job Description

Typical duties may include but are not limited to:

• Creates social media content and uses social media platforms to communicate TRIO program information to various audiences.
• Promotes TRIO program events, workshops, and activities through social media channels, fliers, websites, and Canvas. Creates live posts during events and shares post-event highlights.
• Develops and implements outreach strategies to connect with potential program participants, including first-generation college students, low-income students, and students with disabilities.
• Conducts campus information sessions, tabling, and presentations to raise awareness of TRIO Programs services and eligibility requirements.
• Assists with the planning and coordination of events for TRIO Student Support Services participants, including workshops, presentations, cultural events/trips, and annual events.
• Assists with the oversight of event logistics, including scheduling, venue selection, catering, audiovisual needs, and transportation.
• Creates and implements promotional strategies to raise awareness and encourage participation in events.
• Collects and analyzes data related to event attendance, participant feedback, and overall impact. Uses assessment results to inform future event planning and improvements.
• Cultivates and maintains partnerships with campus departments, student organizations, and external entities to enhance event offerings and resources, expand outreach efforts and resources, and cross promote initiatives.
• Ensures consistent branding across all social media platforms and alignment with university guidelines.
• Stays informed about relevant policies, guidelines, and best practices related to social media usage in an educational setting.
• Assists with the hiring, onboarding, and training of Student Office Assistants. Provides supervision and guidance for Student Office Assistants as assigned.

Other Duties:

• Assists with data collection for grant reporting purposes.
• Performs other job-related duties as assigned.

Additional Job Description

Required Qualifications:

• This position requires either six years of directly related full-time experience or, as an alternative, a Bachelor's degree from an accredited institution in an appropriate area of specialization and two years of full-time experience directly related to the job functions.
• Experience in social media, marketing, event planning, or other related field.
• Any appropriate combination of relevant education, experience, and/or certifications may be considered.
• Experience operating a personal computer and proficient with Microsoft Office (Word, Excel, PowerPoint, Publisher and Outlook).

Preferred Qualifications:

• Master's degree from an accredited institution in a related field.
• Experience working with low-income students, first generation students, and students with disabilities.

Knowledge, Skills, and Abilities:

• Knowledge of policies, procedures, and regulations pertaining to the position.
• Knowledge and experience designing, implementing, and assessing the effectiveness of marketing strategies and promotional materials.
• Skill in organizing resources and establishing priorities.
• Skill in using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
• Strong interpersonal skills and ability to work effectively in a team environment.
• Excellent interpersonal, verbal, and written communication skills.
• Skill in public speaking and delivering presentations to individuals and groups.
• Ability to design promotional and marketing materials including brochures, newsletters, fliers, and web content.
• Ability to work successfully as both a member of a team and independently with minimal supervision.
• Ability to manage and coordinate assignments to meet deadlines.
• Ability to provide professional customer service.
• Ability to thrive in an organization that values the diversity of its student body and workforce and actively promotes an equitable environment.
• Ability to interact in a professional manner with a diverse group of staff, faculty, students, and the community in a service-oriented environment.

Pay Grade 14

This is a grant funded position with anticipated refunding. Although renewal of grant is expected, position is contingent upon renewal of grant.

Applications received prior to May 10th, 2024, will receive priority review.